With JCK Las Vegas 2019 quickly approaching, we are very excited for big changes and the continuation of bringing together the jewelry industry for successful networking, business opportunities and relationship-building.
With planning for the show underway, Reed Exhibitions Senior Vice President Yancy Weinrich, who oversees the Reed Jewelry Group Portfolio (JCK Las Vegas, Luxury, JCK Tucson, JIS and JCK Magazine), sat down with Four Grainer in October as a guest on the “Inside the Jewelry Trade” podcast to discuss what’s in store for the upcoming event – from new features, the move back to the Sands Expo and the Venetian, JCK’s unique offering for designers and retailers through our Show Neighborhoods and much more.
Now that registration for JCK Las Vegas is officially open, we wanted to give you the inside scoop on all that’s new, straight from Yancy herself!
Take a peek below at just a few highlights of the discussion about the importance of JCK Las Vegas for the jewelry industry and have a listen to her full interview!
On JCK Las Vegas’ role in our events portfolio, which includes not only JCK Las Vegas but also Luxury at JCK, Swiss Watch at JCK and JCK Tucson:
“Well, the JCK Las Vegas show is the largest show for jewelry in the United States, as we know, and as importantly, it’s the second largest show of Reed Exhibitions’ over 500 shows across the globe. We are significantly vested in the jewelry industry and have invested millions of dollars in JCK over the years to ensure it remains with the industry and for the industry, and as [Four Grainer] said, a circle in the industry’s calendar to mark the event each year.”
On the exciting news
of returning back to the Sands Expo and Venetian, moving over 2,100 exhibitors
and its real-world advantages to retailers and vendors:
“Well, the primary motivator in our move back to the Sands is as simple as access to [it]. Of course, the Venetian/Sands has a number of advantages. The property itself offers dozens of fine dining restaurants, shopping, more hotel rooms and all the rooms are suites. Overall, the property provides a convenient and upgraded place to network and be together outside of the show floor. On the show floor itself, we will be featuring all the neighborhoods that are tried and true, such as Bridal, Diamond Plaza, Luxury, Plumb Club and more. But we also have the opportunity to add a few more important neighborhoods, such as Security, Retail Innovation and Global Gemstone Pavilion, which will allow our buyers to shop closer to the source, ultimately giving them more choice and new exhibitors to select from.”
On JCK Talks and the
importance of offering continuing education to the overall JCK Las Vegas
“In the evolving world of retail, education is more important than ever. We have really stepped up our game in the last few years, bringing in experts on the topics most important to retailers today, including social media selling, how to incorporate digital and technology into their stores, sales strategies – of course – and in-store experiences. We offer all of our education for free and there are a few thousand people that attend the program each year. We believe it adds quite a bit of value to the overall event and people go home inspired with tactics, ideas and connections that can – in some cases – immediately impact their businesses. This year, we’re adding two new features: a Social Media Boot Camp as well as a conference specifically about security, which we are partnering with the Jewelers’ Security Alliance. These two topics are top-of-mind for retailers in the jewelry industry today.”
On the changing
landscape of the jewelry industry, business consolidation, a shift in consumer
buying patterns and the real value proposition of JCK Las Vegas 2019 for
retailers, designers and vendors over other venues emerging during the jewelry
“Well, the JCK Las Vegas event is the flagship event. It’s where the industry comes together to share their passion for innovation, products and learning. The show attracts the most influential jewelry professionals who are looking to discover what’s new, next and meaningful to their businesses through unique, personalized experiences that cannot be replicated in a digital world. Building relationships is critical and sometimes it gets lost with all of the texting and emailing. We believe that face-to-face is even more important today, especially in jewelry, which is an industry that was built on trust.”