Author: JCK Events

The Holiday List: What to Stock for the Best Sales Season Ever

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This holiday season, you’ll welcome shoppers from all walks of life through your doors. The newlyweds celebrating their first holiday, or the new parents. The collegiate shopping for the perfect gift for Mom, or the harried husband or dad seeking that just-right token of love. The self-shopper, because why shouldn’t they get themselves a little something? The sisters, the best friends, the guy nervously trying to find something special for his new SO. But the one thing they all have in common, is that they’re coming to you for that jewel to mark each individual occasion—no pressure or anything. How…


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That’s a Wrap: A LUXURY Holiday Gift Guide

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Feeling the holiday rush? It’s certainly that time of year. While you’ve probably exhausted your list of store must-haves by now, and begun making preparations for store décor and special showcase displays, there’s still time for a few last-minute additions. Make sure you’ve brushed up on the following categories to please everyone on their list, from the trendiest of the bunch to the soon-to-be-engaged. Straight from our exquisite exhibitors of LUXURY by JCK, here’s our guide to the 2017 holiday season. Classically Trained Tried and true, these jewels never go out of style. A classic strand of pearls, stud earrings,…


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Holiday Spotlight: Sutra’s Christmas Tree Earrings

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There are jewels that are just perfect for holiday occasions—cocktail rings, big, sparkling earrings, cuff bracelets—anything that further dresses up the most festive, celebratory attire. Then there are those jewels that simply embody the holiday season. These inverted chandelier earrings from Sutra are one of those designs. Referred to as the “Christmas Tree earrings” by the Sutra team (you can see why), the piece features branches of oval and pear-shape emeralds, glistening with diamonds. You don’t have to celebrate the Christmas holiday to appreciate their aesthetic, either: Simply imagine a snow-dusted pine tree, a perfect picture of winter. Does it…


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Insta-Glam: Inspiration for your Holiday Décor and more

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As if you don’t have enough to plan this holiday season, another area to pay attention to is your image—both in real life, and on social media. From decorating your store front, decking your showcases in their holiday finest, and putting your merriest foot forward om social media, the littlest details will have your customers (and Instagram followers) feeling the holiday cheer. But don’t worry if you don’t have anything planned—we’ve found some inspiration from the 2016 season to look back on. From some of our favorite retailers, here are a number of ways you can rock the busiest sales…


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Full Circle with Chau and Trang of Paris Jewellers

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By: Molly Fitzpatrick Sisters and co-owners of Paris Jewellers, Chau and Trang, run their 28 luxury jewelry retail stores with refreshing integrity, leveraging their experiences to appreciate and truly value all customers. Their family emigrated from Vietnam to Canada when the sisters were very young and the family had very little. Over the past 30 years, their family has been able to create a thriving 28 location luxury jewelry retail brand with locations throughout Canada. The family is a beautiful example of what can happen if you work hard and follow your passions. Read our interview below to learn more about their…


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